Find Out What It Means To Turn Heads

As the tallest mode of transportation allowed on the streets of New York by federal law, THE RIDE will make you look twice.

The custom-made vehicles feature stadium-style seating that turns Riders sideways. As THE RIDE moves along, Riders look out massive windows to famous NYC landmarks turned backdrops to THE RIDE’s amazing entertainment experiences.

THE RIDE is fully loaded with the best in audio, video and wireless technology to amp up whatever is happening on board, while keeping Riders connected to what’s going on outside. From performers to passersby, THE RIDE can interact with anyone and everyone it meets along the way.